Building Schools in the Cloud
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    • Home
    • About
    • People
      • Kirstin S
      • Paul G
      • Mandy P
      • Ben P
      • Kimberley OC
      • Euan M
      • Salma BL
      • Gerry D
      • Aaron H
    • Products
      • Courses
      • DIY Online School
      • Novus Learning Network
    • Publications
      • Newsletter
      • Research Papers
      • Symbolic Mass
    • Partners
  • Home
  • About
  • People
    • Kirstin S
    • Paul G
    • Mandy P
    • Ben P
    • Kimberley OC
    • Euan M
    • Salma BL
    • Gerry D
    • Aaron H
  • Products
    • Courses
    • DIY Online School
    • Novus Learning Network
  • Publications
    • Newsletter
    • Research Papers
    • Symbolic Mass
  • Partners
Founder & CEO of &Parents | Culture Strategist

Euan MacLean

I help schools move beyond surface-level engagement and towards genuine, human partnership with families.

Too often, parents are framed as β€œhard to reach.” I’ve never bought that. My work is about reframing the relationship β€” not as a challenge to manage, but a strength to build on.

Connect with me

About me

What I do

Through &Parents, I support schools to:


  • Rebuild trust and shared accountability with families
     
  • Design culture-led partnership strategies that go beyond compliance
     
  • Facilitate parent focus groups, staff training, and communication audits
     
  • Translate research into actionable, context-sensitive solutions
     
  • Improve participation, equity, and belonging across all layers of school life
     

My work lives where leadership meets listening β€” helping schools hear what parents are really saying and respond with clarity, not defensiveness.

My Approach

  • 10+ years’ leadership across UK, international, and online schools
     
  • Current doctoral research into parental involvement in virtual education
     
  • Known for calm facilitation and deep contextual thinking
     
  • Committed to trust-building, not tokenism
     

I’m part consultant, part strategist, part critical friend β€” helping leaders act with empathy, not overwhelm.

Current Focus

  • Supporting MATs and international schools to strengthen family partnerships
     
  • Running &Parents audits and training to shift school culture from the inside out
     
  • Leading doctoral research into participation, equity, and online education
     
  • Collaborating with The Novacene on symbolic systems of trust and community in decentralised learning models

Services

  • Parent-School Partnership Audits
     
  • Culture Strategy & Implementation
     
  • Staff Training & Leadership Coaching
     
  • Communication Reviews
     
  • Parent Focus Groups & Survey Design

Top Skills

Parent–School Partnerships β€’ Online and International Education β€’ School Leadership
Trust & Culture Change β€’ Systemic Inclusion β€’ Research-Informed Practice

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